RoboticsContext
Robotics Context

RobCo

Public facts, each with its source and the date it was true as of. Company-reported figures are labeled self-reported.

← All robotics companiesWebsite ↗ (rob.co, opens in a new tab)
On this page

Snapshot

  • What it is

    Detail
    Builds modular industrial robots and the software that runs them, and delivers them mainly as robots-as-a-service with no upfront investment, for tasks such as machine tending, palletizing, materials handling, finishing and dispensing[1]
    As of
    Nov 2026

  • Founded

    Detail
    2020, as a spin-out of the Technical University of Munich[2]
    As of
    Dec 2022

  • Headquarters

    Detail
    Munich; its U.S. subsidiary, RobCo Inc., is headquartered in Austin, Texas[3]
    As of
    Nov 2026

  • Facilities

    Detail
    U.S. manufacturing and assembly in Austin and a lab in San Francisco; assembly and manufacturing also stay in Germany[4]
    As of
    Oct 2026

  • Leadership

    Detail
    Roman Hölzl, co-founder and CEO; moved to the U.S. to lead its expansion there (Oct 2026)[4]Full leadership
    As of
    Oct 2026

  • Employees

    Detail
    Over 200[3]Self-reported
    As of
    Nov 2026

  • Acquisitions

    Detail
    Rapid Robotics' assets (hardware, customers and local team), announced Sep 9, 2025, with its U.S. launch[5]
    As of
    Sep 2025

  • Industries served

    Detail
    Manufacturing, food and beverage, logistics, automotive, wood, defense[1]
    As of
    Nov 2026

  • Legal entity

    Detail
    RobCo GmbH (Munich), registered Oct 2020 as Kea Robotics GmbH and renamed in Jul 2021; U.S. subsidiary RobCo Inc. (Delaware, Dec 2024), wholly owned[3]
    As of
    Nov 2026

  • Headcount growth

    Detail
    Up 59% in the twelve months to Sep 2025[5]Self-reported
    As of
    Sep 2025

Leadership

  • CEO

    Person and background
    Roman Hölzl, co-founder and CEO; moved to the U.S. to lead its expansion there (Oct 2026)[4]
    As of
    Oct 2026

  • CFO

    Person and background
    Dennis Hauser, CFO since Mar 30, 2026[6](Mar 2026)
    More than five and a half years at Celonis; earlier at Creandum and Credit Suisse[6](Mar 2026)
    As of
    Mar 2026

  • Founders

    Person and background
    Roman Hölzl (CEO), Paul Maroldt and Constantin Dresel; Hölzl and Maroldt are its management[3]
    As of
    Nov 2026

Scale and customers

  • Customer base

    Detail
    Millions of operating hours at hundreds of customers worldwide[3]Self-reported
    As of
    Nov 2026

  • U.S. footprint

    Detail
    Customer operations in more than a dozen U.S. states (14 at its U.S. launch in Sep 2025)[4]Self-reported
    As of
    Oct 2026

  • Business by region (CEO, Oct 2026)

    Detail
    About 70% of the business is in Europe[7]Self-reported
    As of
    Oct 2026

  • Named customers

    Detail
    BMW, DynaEnergetics, Fabricated Extrusion Company, T-Systems and Rosenberger (Series C release; the company facts page also names Gleason); at its U.S. launch it named Wildpack Beverage, an early U.S. customer, with DE-VAU-GE, Linamar and Fraunhofer[8]Self-reported
    As of
    Jan 2026

Funding

  • Series A

    Detail
    About $14M (€13M; Dec 2022) led by Sequoia Capital, with Kindred Capital, Promus Ventures and angel investors[9]
    As of
    Dec 2022

  • Funding disclosed

    Detail
    Close to $200M raised in total (the CEO, to Reuters)[7]Self-reported
    As of
    Oct 2026

  • Series B

    Detail
    €39M (Feb 2024) led by Lightspeed Venture Partners, with Sequoia, Kindred Capital and Promus Ventures[3]
    As of
    Nov 2026

  • Series C

    Detail
    $100M (Jan 2026) co-led by Lightspeed Venture Partners and Lingotto Innovation (the investment manager owned by Exor), with Sequoia, Greenfield Partners, Kindred Capital, Leitmotif and The Friedkin Group[8]
    As of
    Jan 2026

  • Valuation (Oct 2026)

    Detail
    Valuation passed $1 billion (Oct 2026), "doubling its prior valuation in nine months", in a transaction combining new investment with a secondary sale of employee shares; Sequoia, Lightspeed, Greenfield, Kindred, Lingotto and Promus took part, and Cherry Ventures and European Tech Collective joined as new investors[4]
    As of
    Oct 2026

  • Employee share sale (reported)

    Detail
    About $40M of shares changed hands in the Oct 2026 transaction (The Wall Street Journal, as Reuters reports it)[7]
    As of
    Oct 2026

  • Lingotto Innovation

    Round
    Co-led Series C, Jan 2026[8]
    Date
    Jan 2026

  • Lightspeed Venture Partners

    Round
    Led Series B (2024); co-led Series C (Jan 2026)[8]
    Date
    —

  • Sequoia Capital

    Round
    Led Series A (2022); in Series B and C[8]
    Date
    —

Products and models

  • Business model

    Detail
    Robots-as-a-service: customers pay for use while the robots run, with no upfront investment; the U.S. launch release says customers "only pay when robots are running"[5]
    As of
    Sep 2025

  • Product line

    Detail
    Modular robots configured per task, from one to eight axes, with an XL Module for larger payloads[1]
    As of
    Nov 2026

  • Software

    Detail
    RobFlow, RobCo Studio and RobVision (machine vision); physical AI and path planning[1]
    As of
    Nov 2026

  • Price range (CEO, Feb 2026)

    Detail
    Priced at roughly what one worker on one shift costs a month: "anywhere from a couple thousand U.S. dollars a month to 10,000 U.S. dollars a month"[10]Self-reported
    As of
    Feb 2026

  • Deployment speed

    Detail
    Deploys "in the order of weeks, instead of quarters"[10]Self-reported
    As of
    Feb 2026

  • Sales channels

    Detail
    Direct deployments for end customers are sold only as a service; OEM partners that resell its technology will likely buy it as capital equipment[10]
    As of
    Feb 2026

  • Offerings

    Detail
    • Integrated Solutions: End-to-end automation, delivered as robots-as-a-service
    • Embedded Robotics: A co-development platform for OEM partners
    • Alfie: A two-armed autonomous mobile robot (see below)
    [1]
    As of
    Nov 2026

  • Alfie

    Detail
    Autonomous mobile robot that does two-armed (bimanual) work with physical AI, for machine tending, palletizing, materials handling, finishing, bin picking and assembly in high-variance work; offered only as a service, not sold outright, priced per process; a pilot program with selected manufacturers[11]
    As of
    Nov 2026

Relationships

Investors

  • Lingotto Innovation: Co-led Series C, Jan 2026[8]
  • Lightspeed Venture Partners: Led Series B (2024); co-led Series C (Jan 2026)[8]
  • Sequoia Capital: Led Series A (2022); in Series B and C[8]

Competitors

  • Formic: Both deliver robots as a service with no upfront cost for machine tending and palletizing in U.S. manufacturing[5]

Acquisitions

  • Rapid Robotics: Assets (hardware, customers, team), Sep 2025[5]

Recent moves

  • Oct 5, 2026

    Move
    Said its valuation passed $1 billion after new investment and an employee share sale; the CEO has moved to the U.S.; Alfie to launch commercially on Mar 4, 2027, at RobCoN in Munich[4]

  • Apr 16, 2026

    Move
    Unveiled Alfie, its robot with physical AI, at Hannover Messe[12]

  • Mar 30, 2026

    Move
    Named Dennis Hauser, formerly of Celonis, Chief Financial Officer[6]

  • Jan 29, 2026

    Move
    Raised a $100M Series C co-led by Lightspeed Venture Partners and Lingotto Innovation[8]

  • Sep 9, 2025

    Move
    Launched in the U.S. with a San Francisco headquarters, two assembly sites in Austin and customers in 14 states, and acquired Rapid Robotics' assets[5]

Sources

  1. RobCo homepage
  2. The Robot Report: RobCo brings in $13.8M for its modular robotic arms (Dec 2022)
  3. RobCo: company facts, RobCo Inc. (Nov 2026)
  4. RobCo: valuation passes $1 billion (Oct 2026)
  5. BusinessWire: RobCo launches in the US (Sep 2025)
  6. RobCo: new Chief Financial Officer (Mar 2026)
  7. Reuters (via KSL): RobCo hits $1 billion valuation; CEO moves to US (Oct 2026)
  8. RobCo: raises $100 million Series C (Jan 2026)
  9. TechCrunch: RobCo raises $14M led by Sequoia (Dec 2022)
  10. The Robot Report: the RaaS blueprint, with RobCo's Roman Hölzl (Feb 2026)
  11. RobCo: Alfie (Nov 2026)
  12. Robotics Tomorrow: Meet Alfie, at Hannover Messe (Apr 2026)